These tasks are the biggest reason we're not more successful in the long-term. It could be attending a conference to learn about some new area that you've heard a little bit about and which sounds promising but might not pan out into anything. It's having a lunch with an important contact or client. They are things we know we need to get to but probably will push off.
These are the things that matter in the long-term but will yield no tangible benefits this week or even this year.
When we do fire-fighting, it's all relating to stuff in this quadrant. The most pressing meetings or deadlines fall into this category. These are the most pressing of tasks we'll likely get to this week. If you remember one thing, and one thing only, about the Seven Habits of Highly Effective People book, here it is:Īt the start of every week, write a two-by-two matrix on a blank sheet of paper where one side of the matrix says "urgent" and "not urgent" and the other side of the matrix says "important" and "not important." Then, write all the things you want to do that week.
"quadrant two" items that are important but not urgent and so require greater attention for effective time management (Photo credit: Wikipedia) Time management matrix as described in Merrill and Covey 1994 book "First Things First," showing.
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